SweetSavours: Moving From Vision to Reality

Hiya!  I thought I'd share a little more of my heart and vision for my business, SweetSavours Natural Body Care Apothecary.

I began my business with a vision and a heart that believed it was possible. I had an idea of what SweetSavours could be and for a few years I worked diligently at making the vision a reality.  However, as do all businesses, SweetSavours has had its economical ups and downs and last fall the roller coaster ride began to wear on me. I  began to consider shutting the business down but during a trip to Colorado, I got the advice I needed to hear.  I was told to remember why and how SweetSavours began, raise my expectations of what SweetSavours can be, establish new goals and determine what I need to do to make my vision a reality. 

I am so glad I took the advice! I remembered that what began as the need to heal my damaged skin has grown into SweetSavours Natural Body Care Apothecary and a line of unique body products people have continually bought from me. I was energized in remembering all the good that's happened in the last few years. With a fresh mindset I reestablished my vision of SweetSavours and new goals have been set. BIG GOALS!  My goal is that SweetSavours Natural Body Care Apothecary will make its public debut on November 29, 2014 at the Phoenix Public Market with a newly formulated line of body care products that include body, lip, hand, and foot care products. Reflecting back and moving forward, funding is the big thing that has been lacking. 

The issue of funding is a sensitive one for me. I am still receiving disability, and my funds are extremely limited. As I say I am labeled disabled but I am NOT unable. The truth is that operating a business on $75 a month is more than a strain, it's almost impossible. Also, applying for a loan isn't an opportunity for someone who is disabled and getting a loan would not allow SweetSavours to remain debt free. After a lot of research, the answer to this issue is "crowdfunding."  The use of crowdfunding was highlighted in 2012 when the JOBS Act was signed into law.  This law encourages funding of U.S. small businesses by easing various securities regulations. Basically, crowdfunding is the opportunity for small businesses like SweetSavours to utilize social media platforms and personal relationships to raise money in exchange for rewards or perks.  This is the source of funding I have chosen to utilize for SweetSavours Natural Body Care Apothecary.

I will launch SweetSavours crowdfunding campaign on Wednesday, October 22, 2014, on Indiegogo.  Indiegogo provides the opportunity to raise funds for any kind of project like mine with no restrictions. I liked that Indiegogo offers support in starting the campaign.   Another benefit is that each month, Indiegogo has over 9 million visitors to its site!  This is an audience that may very well help SweetSavours meet its goal. That's also a great potential for contributors and new customers for SweetSavours.

My goal is to raise $7,350 by November 30, 2014.  The funds contributed will be used to purchase the ingredients and containers for the new regular line of SweetSavours products, increase social media and local publicity and pay the license and rental fees for the SweetSavours shop at the Phoenix Public Market.  The goal is $7,350 however; there is no limit on what SweetSavours can accept!  Funds contributed above the goal will be used to move SweetSavours Natural Body Care Apothecary into 2015 with more new products, events in the local area and more marketing.

Making SweetSavours Natural Body Care Apothecary's vision a reality will assist me professionally, personally and those that I help with my products.  I’m asking you to carefully consider what I've shared with you.  You will be able to watch the SweetSavours campaign video on the Indiegogo website at http://igg.me/at/sweetsavours on October 22, 2014.  If you decide to help, you will get more that "thank you," you'll also receive a "savour" from me.  If you are not able to contribute, I won't ask why, I know it's your choice.  I know you will keep SweetSavours and Me in your thoughts. I appreciate whatever you can do. 

If you have any questions or have suggestions to share, please don't hesitate.  As always, please share what I've shared with you.

Thanks for bloggin' by! Have a sweet day,

Sherri